Insight Canape

To be a partner that generates delightful insights to make companies champion by becoming truly consumer-centric.

Provide Quality Data, Advanced analysis & Big Data Management
Partner with companies in their efforts for Consumer-centricity
Implement smart trade engagement programs

Who are our clients?

If you have landed to our page here and reading these lines, we boldly think that you are probably looking for something that we can help you with. Why not going through the buckets below to find out which category you belong to and what we can offer you?

Providing comprehensive and clear knowledge of the target market, SWOT analysis, and primary and secondary market analysis needed for launching new businesses in Iran and outside

Providing advanced analysis, consultancy on data quality, what’s existing and what’s needed, with innovative ideas based on real-time data and in a Smart Management Dashboards

Consultancy and implementation of Route-To-Consumer, trade marketing with digital solutions.
Merchandising & POSM production for increasing visibility at the point of sales.

Consultancy on the questionnaire and survey design, incorporating an analytical platform with the capability of data integration from various sources and formats, 360˚ analytical reports

Research & Analysis

  • All types of quantitative & qualitative methodologies
  • Portfolio Strategy Landscaping
  • Consultancy and design the Coverage Study for retailers and wholesalers
  • Brand 360 Performance Analysis
  • Pricing Study
  • Eye Tracking
  • Big Data integration, harmonization, and analysis in a smart analytical platform

Consumer-Centricity Insights

  • Consumer U&A Tracking Study
  • Smart Segmentation to Persona
  • Customer Journey Map / Customer Experience
  • Customer Basket & Switching Analysis, Loyal Customers
  • Listening 24/7 (collecting and analysing unstructured data)
  • Customer Experience Platform for chain stores/hotels/…

Trade Analysis

  • Trade Segmentation
  • Route-To-Consumer
  • Trade Engagement Program
  • Brand Activation
  • Category Management
  • Sales Trends Forecasting
  • Personalized Offering & AI recommendation
  • Sustainability Analysis
  • Pricing Analysis & Forecasting

What is our value?

We heard about your challenges and have solutions for you. Simplification of complex analytics for all structured data altogether in Canapé’s smart platforms is the value we offer.

Speed

Our smart platform enables quick response and gaining solutions to the most complex business questions

Quality

Evaluating data from different sources in one platform, big data standardization, designing questionnaire with precise questions and smooth flow, cutting-edge technology for monitoring

Actionable Insights

As the result of many years of experience and working with difference industries and companies

Do you need more consultancy?

Let’s talk

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